Senior Director, Zanzalintinib Marketing

Exelixis
paid holidays, sick time, 401(k)
United States, California, Alameda
Nov 06, 2024
SUMMARY: Reporting to the Executive Director, Zanzalintinib (Zanza) Marketing, the Senior Director, Zanzalintinib Marketing will lead key strategic and promotional initiatives to support commercialization and launch planning for the first approval for Zanza as a new molecular entity in mCRC. ESSENTIAL DUTIES AND RESPONSIBILITIES: Support CRC launch strategy development and Launch Readiness process Partner with Market Planning on CI landscape monitoring and execution of market research Lead the development of advisory board content and key strategic insights, collaborating with cross-functional internal and external stakeholders Lead development of Congress engagement strategy and partner with Field Based Marketers on engagement with key opinion leaders to gather insights and assess strategic implications to the brand Lead development of P2P speaker bureau content to ensure alignment with brand strategy Create the US marketing tactical plan for zanzalintinib, partner with the agency of record (AOR) to pressure test tactical mix to ensure alignment to stratey and competitive landscape and manage the zanzalintinib brand budget Ensure successful execution of compelling promotional tactics for US HCPs and other key stakeholders across personal and non-personal channels Manage key vendor relationships, including the promotional AOR Collaborate with Sales Training on development of sales training content and pull through at all meetings Ensure key brand messages and materials are effectively communicated at Sales meetings Ensures compliance with all laws, regulations, and policies that govern Exelixis conduct Travel required up to 20% of the time SUPERVISORY RESPONSIBILITIES: No supervisory responsibilities at this time. Potential for future supervisory responsibilities contingent on positive topline results EDUCATION/EXPERIENCE/SKILLS: Education: Master's degree in related discipline and 13 years of related experience; or BS/BA degree in related discipline and 15 years of related experience; or Equivalent combination of education and experience Experience: Pharmaceutical marketing experience (promotions and strategy experience strongly preferred) Oncology experience is required Product launch experience is strongly preferred Sales, sales management, and managed care experiences are a plus Knowledge/Skills/Abilities: Ability to develop sound strategic concepts and clearly articulate these to brand and cross-functional team members Cross functional leadership with the ability to build consensus and drive key decisions High level of learning agility; comprehends all aspects of the marketplace that affect current and future brand performance (e.g. coverage, distribution, sales incentives, regulatory, and finance) Effective presentation and written communication skills Ability to draw insight from market research, the sales force, and other sources to optimize messaging, tactical plans, and promotional activities Understanding of FDA Regulations of pharmaceutical drug promotions and experience with Legal, Medical and Regulatory review processes Knowledge of reimbursement mechanisms for both injectable and specialty oral medications Knowledge of managed care environment, including pharmacy and medical benefit design Strong command of MS Excel and financial modeling ability Project management skills #LI-CW1 If you like wild growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us! Our compensation reflects the cost of labor across severalU.S. geographic markets, and we pay differently based on those defined markets. The base pay range for this positionis $232,000 - $330,000 annually. The base pay range may take into account the candidate's geographic region, which will adjust the pay depending on the specific work location. The base pay offered will take into account the candidate's geographic region, job-related knowledge, skills, experience and internal equity, among other factors. In addition to the base salary, as part of our Total Rewards program, Exelixis offers comprehensive employee benefits package, including a 401k plan with generous company contributions, group medical, dental and vision coverage, life and disability insurance, and flexible spending accounts. Employees are also eligible for a discretionary annual bonus program, or if field sales staff, a sales-based incentive plan. Exelixis also offers employees the opportunity to purchase company stock, and receive long-term incentives, 15 accrued vacation days in their first year, 17 paid holidays including a company-wide winter shutdown in December, and up to 10 sick days throughout the calendar year. DISCLAIMER The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications required of employees assigned to the job. We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.