Government & Nonprofit SaaS Marketing Representative (Remote)

Vaco
$55,000.00 - $60,000.00 / yr
United States, Florida, Tampa
Feb 27, 2025
The Role We are seeking a Government & Nonprofit SaaS Marketing Representative to develop and execute marketing strategies specifically for government agencies and nonprofit organizations. This results-oriented role will focus on creating compelling campaigns that generate qualified leads and support our sales team in achieving revenue targets. What You'll Do Campaign Development: Create and implement marketing campaigns targeted at government and nonprofit sectors Lead Generation: Develop strategies to generate qualified leads for the sales team Content Creation: Produce sector-specific content including case studies, white papers, and digital marketing materials Event Management: Coordinate participation in government and nonprofit conferences, webinars, and events Performance Analysis: Track and report on marketing metrics with focus on lead-to-sale conversion rates Sales Enablement: Collaborate with sales team to develop effective marketing materials and support sales efforts Market Research: Analyze government and nonprofit sector trends to inform marketing strategies You're a Perfect Fit If You Have 3+ years of B2B marketing experience, preferably in SaaS or government/nonprofit sectors Demonstrated success in lead generation campaigns with measurable results Experience with digital marketing, content marketing, and event marketing Understanding of government and nonprofit procurement processes and decision-making Strong analytical skills and experience with marketing automation platforms Excellent project management and communication abilities Bachelor's degree in Marketing, Communications, or related field What We Offer Base salary plus commission structure Be part of a mission-driven company making real difference in communities Work with cutting-edge technology that drives positive social impact Professional growth opportunities in a rapidly expanding market Vaco values a diverse workplace and strongly encourages women, people of color, LGBTQ+ individuals, people with disabilities, members of ethnic minorities, foreign-born residents, and veterans to apply. EEO Notice Vaco is an Equal Opportunity Employer and does not discriminate against any employee or applicant for employment because of race (including but not limited to traits historically associated with race such as hair texture and hair style), color, sex (includes pregnancy or related conditions), religion or creed, national origin, citizenship, age, disability, status as a veteran, union membership, ethnicity, gender, gender identity, gender expression, sexual orientation, marital status, political affiliation, or any other protected characteristics as required by federal, state or local law. Vaco LLC and its parents, affiliates, and subsidiaries are committed to the full inclusion of all qualified individuals. As part of this commitment, Vaco LLC and its parents, affiliates, and subsidiaries will ensure that persons with disabilities are provided reasonable accommodations. If reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please contact HR@vaco.com . Vaco also wants all applicants to know their rights that workplace discrimination is illegal. By submitting to this position, you agree that you will be giving Vaco the exclusive right to present your as a candidate for the foregoing employment opportunity. You further agree that you have represented information about yourself accurately and have not affirmatively misrepresented your qualifications. You also agree to maintain as confidential, to the fullest extent permitted by law, any information you learn from Vaco about the position and you will limit disclosure of information about the position only to the extent necessary to perform any obligations in furtherance of your application. In exchange, Vaco agrees to exercise reasonable efforts to represent you through all solicitation, job screening and resume dispersal. Privacy Notice Vaco LLC and its parents, affiliates, and subsidiaries ("we," "our," or "Vaco") respects your privacy and are committed to providing transparent notice of our policies. California residents may access Vaco's HR Notice at Collection for California Applicants and Employees here. Virginia residents may access our state specific policies here. Residents of all other states may access our policies here. Canadian residents may access our policies in English here and in French here. Residents of countries governed by GDPR may access our policies here. Pay Transparency Notice Determining compensation for this role (and others) at Vaco depends upon a wide array of factors including but not limited to: the individual's skill sets, experience and training; licensure and certification requirements; office location and other geographic considerations; other business and organizational needs. With that said, as required by local law, Vaco believes that the following salary range referenced above reasonably estimates the base compensation for an individual hired into this position in geographies that require salary range disclosure. The individual may also be eligible for discretionary bonuses.