Marketing Associate - Hybrid (Newton, MA)

Calling all entrepreneurs! This is a unique opportunity for an innovative marketer that thrives in an atmosphere of agility and collaboration, with the passion for expanding a growth division, within an already established company. Introducing EdAssist by Bright Horizons. We partner with employee-centric organizations to offer workforce education solutions that drive powerful recruitment, retention, and talent development results. Join a growing and passionate team of B2E and B2B Marketers.

This Hybrid role requires in-person work at our Newton, MA headquarters.

In this role, you will support the marketing department's initiatives by organizing and executing various marketing campaigns and activities designed to drive customer engagement. The Marketing Coordinator will also help define new processes so we can create greater efficiencies as we scale.

Responsibilities:

• Assist in developing and implementing marketing strategies and plans.

• Create and maintain a marketing library of creative, campaigns, research, presentations, etc.

• Develop and manage organic social media strategies to increase brand awareness and engagement.

• Monitor and analyze metrics to track the success of marketing campaigns and social media performance.

• Collaborate with the internal and external teams to produce marketing materials.

• Responsible for content marketing and video development projects from kick-off to completion. Collaborate with client to capture the vision of the project.

• Communicate campaign objectives, deliverables, and timelines to the team.

• Manage and maintain a comprehensive marketing calendar to ensure timely execution of all marketing activities.

• Development of marketing presentations.

• Partner with media agency on paid media support to include managing internal reviews, collaborating across the organization to ensure appropriate back-end event tracking, etc.

• Assist in managing the marketing budget by working closely with procurement and finance to ensure the team is tracking against the budget allocated.

• Additional responsibilities as they arise.

Qualifications:

• Bachelor's Degree in Marketing or a related field is required (3 years of additional relevant experience would be considered in lieu of a degree)

• An entrepreneurial spirit who's passionate about customer engagement.

• Knowledge of traditional and digital marketing tools.

• Strong organizational and project management skills.

• Creative thinking and problem-solving abilities.

• Ability to work collaboratively in a team environment.

• Attention to detail and ability to multitask.

• Proficiency in social media platforms and tools.

• Strong financial acumen and budget management skills.

• Excellent communication and presentation skills.

• Familiarity in MS Office, web analytics, and Google Ad platforms.

• At this time, Bright Horizons will not sponsor an applicant for employment authorization/visa for this position.

Compensation:

The annual salary for this position is between $55,000 - $61,000 annually. The pay range listed here is what Bright Horizons in good faith anticipates offering for this job opening. Actual compensation offers within this range will depend on a variety of factors including experience, education and training, certifications, geography, and other relevant business or organizational factors.

Benefits:

Bright Horizons offers the following benefits for this position, subject to applicable eligibility requirements:

• Medical, dental, and vision insurance
• 401(k) retirement plan
• Life insurance
• Long-term and short-term disability insurance