Company Overview
When you feel connected to your work, you feel more engaged. At Haworth, you can pursue a career that offers you ample opportunity to build your portfolio and expand your skillset in an exciting and inclusive environment. Join a company that values innovation, inspiration, and you!
HAWORTH is a global leader in office furniture and architectural interiors. As a valued member of our team, you can make your mark on the world and reach your full potential within a culture of connectivity.
Why Haworth? Find out morehere! Here at Haworth, our members enjoy benefits from their first day of employment including:
- 20 Days Paid Time Off (PTO): Enjoy a whole month of relaxation, adventure, or whatever your heart desires! Plus, you can buy up to 5 extra days for even more fun.
- Health Benefits: Stay healthy and happy with Priority Health Medical options, Delta Dental, Vision Insurance, and Earned Sick Time. Your well-being is our priority.
- 401k Benefit: Secure your future! Contribute 6% of your annual salary, and Haworth will match up to 7%. That's a win-win for your retirement!
- Annual Bonus Programs: Get rewarded for your hard work with exciting annual bonuses. Your efforts truly pay off.
- Insurance Coverage: Rest easy with company-provided Short-Term Disability, Long Term Disability, and Life Insurance. We've got you covered.
- On-Site Gym: Stay fit and energized with our well-equipped gym, open 24/7. Fitness at your convenience.
- Tuition Reimbursement: Invest in your future with our Tuition Reimbursement program. Learning never stops!
- Volunteer Time Off (VTO): Make a difference with 8 hours of paid Volunteer Time Off. Give back to the community and feel great doing it.
- Optional Pet Insurance: Keep your furry friends healthy and happy with our optional Pet Insurance. Because pets are family too.
- Zero Waste to Landfill: Be proud to work for a company committed to sustainability. We're making the world a better place.
Job Overview
We are currently looking for a Ecommerce Marketing Manager to join our Direct to Consumer team at Haworth! As a Ecommerce Marketing Manager, you will: Define strategy to deliver exceptional Direct to Consumer (DTC) online shopping experience for Haworth's customers. Recommend best-in-class go to market strategy within DTC online sales channel for existing and new products for product configuration, placement, and promotions; as well as strategy recommendations for content, search optimization, ratings, and reviews. Work across business, marketing, and technical teams to deliver ever-improving DTC customer experience through agile and data-driven product management process. Use innovative approach to increase DTC customer traffic with an eye for what will appeal to customers. Essential Functions
- DTC ecommerce Growth: Achieves growth targets by aligning with senior leadership and overall business strategy.
- Customer Experience: Drives team actions to deliver best-in-class customer experience, attracting new and retaining repeat customers.
- Sales and Marketing Strategy: Oversees product sales, develops marketing strategies to drive traffic and improve conversion rates, and manages paid media.
- Ecommerce Site Enhancements: Leads ongoing improvements to the ecommerce site in collaboration with senior leadership.
- Analytics and Reporting: Establishes DTC analytics, supports monthly dashboard reporting, and analyzes website traffic to recommend improvements.
- Team Management and Collaboration: Manages and mentors team members, collaborates with internal and external partners, and engages with the social media team.
- Operational Responsibilities: Manages day-to-day eCommerce tasks, executes email and SMS strategies, and supports digital marketing campaigns and content calendar.
- Must be able to perform all essential job functions with/without accommodation.
- Uses office automation, communication, software, and tools used in Haworth office environment.
- Performs other duties within scope as assigned.
Required Qualifications
- Bachelor's degree or equivalent.
- 5+ years experience successfully launching concepts and products to digital audience, including experience utilizing Google Analytics or other web analytics tools.
- 2+ years experience in supervising others.
- Applicants must possess an unrestricted right to work in the US to be eligible for this position.
Preferred Qualifications
- 5+ years experience working in Ecommerce and Direct to Consumer.
- Proven track record of achieving business goals with "Brick and Click" websites, eRetailers, and marketplaces.
- Strong understanding of Search Engine Optimization (SEO) and keyword research, content marketing, and knowing what content is most effective on websites.
- Experience with Shopify.
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Haworth
life insurance, vision insurance, paid time off, sick time, long term disability, tuition reimbursement, 401(k)
Apr 25, 2025