Customer Sales Executive Food West

Customer Sales Executive (CSE) - US Strategic Wholesale

Job Location: Bentonville, AR (Northwest Arkansas Regional Office)

Summary:

The Customer Sales Executive (CSE) is responsible for profitably growing Hershey's Merchants Distributors, Lowes Foods, and AWG business to achieve OKR's and plans, including net sales, market share, trade spend, and sales activity margin. Responsibilities include business planning & analysis, creating valued business partnerships with customers by becoming a business advisor, and achieving mutually beneficial agreements through skilled negotiation and understanding of the customer's business. The CSE will also leverage insights to build a 1-to-3-year business plan and deploy supporting tactics to achieve financial objectives.

Responsibilities:

• Achieve net sales, market share, trade spend, and sales activity margin targets for assigned customer(s) by simulating and planning base and promotional volume while displaying core competencies and behaviors. This includes judiciously managing and allocating trade funds (maintaining compliance with all Sarbanes Oxley policies) to achieve profitable sales growth.
• Effectively utilize Hershey's analytical tools (e.g. PlanEx, Unify, SAP/S4, PowerBI, etc.) and processes for both pre and post analysis to drive profitable and predictable sales results.
• Build appropriate sales plans and collaborate with Customer Planning to ensure accurate representation in PlanEx.
• Work closely with Customer Planning and Finance to manage trade fund budget to include consistent and timely updates, clearing deductions, and a focus on high-ROI investments
• Monitor and control customer expenses to include Waste, Audits, and supply chain costs.
• Provide category analysis and consumer insights to customers as well as other category tools/consultation with Category Management partnership.
• Achieve appropriate levels of account penetration in support of long term strategic alignment.
• Collaboration with retail team through participation in TDMs as well as field visits with appropriate Retail management; this also includes consistent communication of account performance and priorities leveraging the THRIVE platform

Qualifications:

• Education: Bachelor's degree strongly preferred.
• Experience: 2-3 years relevant sales experience.