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Head of Event Booking

New York Red Bulls
United States, New Jersey, Harrison
600 Cape May Street (Show on map)
May 11, 2025

The New York Red Bulls are one of 30 teams in Major League Soccer (MLS). RBNY, one of the ten charter clubs of MLS, have competed in the league since its founding in 1996. The Red Bulls play home matches at Sports Illustrated Stadium (SIS) in Harrison, New Jersey. The three-time MLS Supporters' Shield Winners are owned by the Austrian beverage company Red Bull for which the team is named. The New York Red Bulls offer one of the nation's premier youth soccer development programs, from local soccer partnerships across New York and New Jersey to Regional Development Schools and the Red Bulls Academy teams.

Purpose of this Role

The Head of Event Booking drives 3rd party promoter and private event rentals to the Stadium through proactive sales efforts, relationship-building, and targeted outreach and is responsible for managing and overseeing all event bookings at Sports Illustrated Stadium and the Club's Training Facility, ensuring smooth operations for both internal (New York Red Bulls) and external 3rd Party Events driving event revenue for both Tickets and non-Ticketed Events, be the primary point of contact for 3rd Party Promoters, curating diverse entertainment opportunities, and overseeing the full lifecycle of Special Events at Sports Illustrated Stadium. This individual will serve as a strategic liaison between Promoters, potential Corporate and Private Clients, Internal Departments and in-house Partners, ensuring flawless execution and elevated guest experiences across all events-from intimate private functions to large-scale concerts and sporting events.

This position requires strong organizational skills, excellent customer service abilities, and the ability to handle multiple tasks simultaneously in a fast-paced environment. The ideal candidate will have a strong understanding of event logistics, contract negotiations, and relationship management with clients, vendors, and staff.

EXPERIENCE Your areas of knowledge and expertise

that matter most for this role:

  • Bachelor's degree in Event Management, Hospitality, Business Administration, or related field.
  • Seven (7) plus years of experience in event bookings and sales, sports and other live entertainment and venue management-preferably in a stadium, arena, or large event facility.
  • Experience working with both Corporate Private Clients and large entertainment 3rd party Promoters.
  • Exceptional leadership, communication, and organizational skills.
  • Ability to work non-traditional hours, including evenings, weekends, and holidays, as event schedules demand.
  • Demonstrated success in event booking, client relationship management, and revenue generation.
  • Strong understanding of event operations, including food & beverage coordination, A/V needs, and space planning.
  • Proficiency in event diagramming software (e.g., Social Tables, AutoCAD) and CRM systems is a plus.
  • Strong industry network and familiarity with national and regional touring acts, sports organizations, and event producers.
  • Knowledge of finance, accounting, budgeting, and cost control principles is desirable.
  • Ability to analyze financial data and prepare financial models and projections.
  • Must have excellent interpersonal and external communication skills.
  • Demonstrated ability to build and maintain productive working relationships at all levels.
  • Travel 0-10%
  • Permanent
  • Benefits eligible
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