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Manager, Commercialization & GTM

Visa
life insurance, paid time off
United States, Georgia, Atlanta
Jul 03, 2025
Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose - to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

A Manager in North America Consumer Payments Organization will play a critical role in bringing best-in-class payment products and solutions to the North America region that support a wide variety of Visa's clients, including our merchant, issuing and processing partners. You will be responsible for commercialization and go-to-market strategy of various consumer payment products and services in the North America region. You will support the crafting of an executable strategy for Visa's digital products and capabilities to ensure that the solutions meet the needs of our diverse North American clients. You will develop localized product and go-to-market strategies, commercial constructs (i.e. pricing, contracting), planning prioritization and governance infrastructure, and drive large-scale cross-functional efforts, to successfully launch and bring Visa solutions to scale. You will also be responsible for utilizing your deep industry, market and product expertise, to proactively educate the Visa organization on developments in digital commerce, emerging themes and partnership opportunities.

As a member of the North America Consumer Payments Organization, Visa's North America Product leadership team will rely on you to keep a pulse on the ever-evolving market needs and trends of the complex North American digital commerce market. The role requires considerable cross-functional collaboration (engaging a wide variety of internal partners, including Global Product, Strategy, Innovation & Strategic Partnerships ,Pricing, Legal and Government Relations, along with clients, industry leading brands, and technology platform providers), superb project and client management skills, ability to operate proactively in a highly ambiguous environment, and flexibility to respond to marketplace events in a complex and evolving industry. We're looking for a creative strategists who can pull insight and perspective from all players across the ecosystem to turn strategy into execution and take Visa's digital capabilities to its next level. You are passionate about the acceleration of digital and the immense opportunity for growth and innovation in the space and you believe in the impact that Visa can have on its clients and the ecosystem as a whole.

Responsibilities

  • Define market requirements for the launch of consumer payment products and provide feedback to global product teams

  • Work with global product to develop a localized view of products

  • Evaluate product related regulatory and operational risks, adherence to Visa Rules, and IP considerations

  • Develop client segmentation / targeting criteria and considerations

  • Commercialize and rollout bundled product solutions, to deliver even greater value for Visa's clients

  • Develop pilot framework and strategy, launch communications plan and execution framework

  • Coordinate budgeting and incentives asks across solutions and product areas

  • Orchestrate cross-functional coordination to execute pilots and formal product launches, as well as to accelerate product adoption

  • Develop and disseminate materials to educate internal and external stakeholders on new product offerings

  • Leverage learnings across product launches to develop a Go-To-Market Playbook

  • Partner with the client solutions team for new products, pilot product introduction, exploration and interest

This is a hybrid position. Expectation of days in office will be confirmed by your hiring manager.

Qualifications

Basic Qualifications:

*5 or more years of relevant work experience with a Bachelors Degree or at

least 2 years of work experience with an Advanced degree (e.g. Masters, MBA,

JD, MD)

Preferred Qualifications:

*6 or more years of work experience with a Bachelors Degree or 4 or more years

of relevant experience with an Advanced Degree (e.g. Masters, MBA, JD, MD)

*Deep knowledge of Visa business and commercialization practices

*Strong proficiency in Microsoft PowerPoint and Excel

*Highly structured and organized. Able to dynamically prioritize across several

topics

*Highly proactive with ownership mentality

*Great problem-solver (ability to absorb a lot of information and

summarize/synthesize key takeaways, able to quickly put down perspective

and iterate, etc.)

*Curious and fast-learner with a positive can do attitude

*Comfort with ambiguity / able to dynamically adjust to changing environment

*Highly motivated and excited by the potential to craft this new function and team

*Action-oriented and execution-obsessed (able to take high levels ideas into practical next steps and execution plans)

*Analytical (Excel, quick back-of-envelope math, etc.)

*Strong communication and presentation skills

Additional Information

Work Hours: Varies upon the needs of the department.

Travel Requirements: This position requires travel5-10% of the time.

Mental/Physical Requirements: This position will be performed in an office setting. The position will require the incumbent to sit and stand at a desk, communicate in person and by telephone, frequently operate standard office equipment, such as telephones and computers.

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, sexual orientation, gender identity, disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Visa will consider for employment qualified applicants with criminal histories in a manner consistent with applicable local law, including the requirements of Article 49 of the San Francisco Police Code.

U.S. APPLICANTS ONLY: The estimated salary range for a new hire into this position is 138,500 to221,400 USD per year, which may include potential sales incentive payments (if applicable). Salary may vary depending on job-related factors which may include knowledge, skills, experience, and location. In addition, this position may be eligible for bonus and equity. Visa has a comprehensive benefits package for which this position may be eligible that includes Medical, Dental, Vision, 401 (k), FSA/HSA, Life Insurance, Paid Time Off, and Wellness Program.

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