New 
Senior Manager of AI and Automation, Xbox
 Microsoft | |
 United States, Washington, Redmond | |
 Jul 23, 2025 | |
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OverviewThe Gaming Marketing and Sales team is seeking a highly skilled and innovative Senior Manager of AI & Automation, Xbox to lead the strategic vision, development, and implementation of AI-based solutions aimed at transforming manual marketing processes within the organization. This role is pivotal in identifying opportunities for automation, designing pilot projects to test and implement AI applications, and driving measurable business impact. The Senior Manager of AI & Automation, Xbox will play a critical role in revolutionizing marketing processes across the Gaming Marketing and Sales team. This position will have the opportunity to lead the charge in adopting cutting-edge AI technologies, driving impactful change, and shaping the future of marketing operations.Interested candidates should submit their resume, cover letter, and a portfolio of previous AI-related projects to the Gaming Marketing and Sales recruitment team. Join us and be part of a team committed to innovation, excellence, and delivering transformative solutions through AI and automation.
ResponsibilitiesStrategy Development: Build a comprehensive AI strategy for the team, prioritizing areas for automation based on business impact, efficiency, and feasibility. Define a roadmap for AI adoption and identify initial pilot projects.AI Implementation: Develop and manage AI solutions tailored to marketing processes such as campaign optimization, content creation, customer segmentation, lead scoring, and reporting automation.Automation of Marketing Processes: Leverage AI to automate repetitive tasks including data entry, performance analytics, audience targeting, email personalization, and social media scheduling.Project Leadership: Oversee AI pilot projects, including connecting data sources, developing models, and delivering results without reliance on engineering teams. Ensure scalability and integration into broader marketing workflows.Business Impact Analysis: Quantify the value of proposed AI initiatives, demonstrating cost savings, efficiency gains, and enhanced decision-making capabilities.Cross-functional Collaboration: Partner with marketing, analytics, and operations teams to understand pain points and develop tailored automation solutions. Communicate technical ideas to non-technical stakeholders effectively.Leadership: Mentor and guide team members on AI and automation topics, fostering a culture of innovation and continuous improvement. | |