Senior Web Designer

Sprout Social is seeking a Senior Web Designer to join our Brand Creative team, where you'll play a key role in shaping Sprout's web presence and driving brand awareness and inbound pipeline. This role blends creative strategy, technical collaboration, and systems thinking to deliver scalable, accessible, and impactful web experiences. You'll leverage a deep understanding of Sprout's brand tenets to design visually engaging and user-centric experiences that resonate with our audience. Working closely with multidisciplinary teams, you'll ensure Sprout's brand identity is consistently represented across all digital touchpoints while enabling fast iteration and experimentation.

Why join Sprout's Brand Creative team?

When you join Sprout's Brand Creative team, you'll play an integral role in driving positive business outcomes through empathetic storytelling and strategic, creative problem solving. As a team composed of multidisciplinary designers, illustrators, animators, copywriters, video producers, researchers and developers, we craft and build resources and materials that bring Sprout's brand identity and messaging to life-always ensuring every customer experience is up to our high standards of quality, usability, authenticity and inclusivity. We're continually looking for opportunities to push our capabilities, innovate on our approaches and deepen our impact on the company's overall success. Not only will you grow in your respective creative discipline, but also in your skills and ability to speak the different languages of your peers from other departments-making you a more versatile and effective creative.

As a Senior Web Designer, you'll collaborate with an experienced team to create visually compelling, user-centered web experiences that bring Sprout's brand to life and support key marketing goals. You'll take a hands-on role in designing polished, accessible pages and campaign work that reflect our creative vision and drive measurable impact. While you'll contribute to the evolution of our scalable design systems, your day-to-day focus will be on craft, quality, and performance that directly impact revenue. This role offers opportunities to deepen your expertise within a supportive, high-performing team and play a visible role in shaping the web experiences that move our business forward.

• Collaborate Across Teams: Partner with Marketing, Product, and Engineering teams to deliver web experiences that align with business goals and customer needs. Build strong relationships across disciplines to ensure alignment and amplify impact.
• Drive Innovation: Approach ambiguous challenges with curiosity and creativity, proposing solutions that push boundaries while staying aligned with Sprout's brand vision and business objectives.
• Design Scalable Systems and Experiences: Evolve our library of templates and components to support fast-paced campaign launches without sacrificing brand integrity. Apply systems thinking to create visually engaging and user-centric web experiences that align with Sprout's brand identity and business goals. Advocate for adaptability, ensuring both systems and designs are prepared to meet future needs.
• Champion Accessibility: Lead efforts to create accessible, user-centered designs that meet or exceed accessibility standards. Educate peers on inclusive design principles and advocate for accessibility across all projects.
• Collaborate with Developers: Create clear documentation, assets, and specifications to ensure a seamless handoff of designs to developers. Actively participate in implementation reviews to maintain design integrity.
• Creating Alignment: Align design decisions with business objectives, KPIs, and customer insights. Use data-driven approaches to optimize web performance and drive measurable outcomes.
• Manage Complex Projects: Independently manage multiple projects, prioritize tasks, and consistently deliver high-quality work on time.

• Systems-Focused Mindset: A deep understanding of scalable design principles and the ability to create web pages that enable rapid iteration and experimentation.
• Accessibility Expertise: A passion for creating inclusive experiences and a strong understanding of WCAG accessibility standards and best practices.
• AI Fluency in Web Design: Proven ability to use AI strategically-whether for wireframing, personalization, performance optimization, or testing-to increase impact and unlock new creative possibilities. A strategic mindset for evaluating where AI adds value, with a track record of using emerging technologies to drive efficiency and elevate creative outcomes.
• Collaboration Skills: Proven ability to work effectively across disciplines, including Marketing, Product, and Engineering teams. Strong interpersonal skills and a commitment to partnership.
• Strategic Thinking: Ability to align design decisions with business goals, KPIs, and customer insights. Experience using data to inform and optimize design solutions.
• Adaptability and Resilience: A solutions-first mindset that can navigate ambiguity, embrace feedback, and respond thoughtfully to constraints.
• Growth-Oriented Attitude: A desire to mature Sprout's design discipline and grow into leadership roles while leading without authority.

The minimum qualifications for this role include:

• Professional Experience: 5-7 years of experience working cross-disciplinary, including collaboration with developers and marketing teams. Experience with design tooling such as Figma or Framer.
• Design Expertise: A portfolio showcasing creative problem-solving and scalable web design work. Demonstrated ability to design for revenue generation and business impact.
• Strong Communication and Collaboration: Exceptional verbal and written skills, able to articulate design rationale and impact to both technical and non-technical stakeholders.

Preferred qualifications for this role include:

• Experience With Marketing Teams: Experience collaborating with marketing teams to shape strategy and drive results.
• Project Management Skills: Ability to manage self-driven areas of ownership, prioritize tasks, and deliver high-quality work independently.
• Willingness To Grow: A desire to mature Sprout's design discipline and grow into leadership roles while leading without authority.

Within 1 month, you'll plant your roots, including:

• Completing Sprout's New Hire training program alongside other new team members.
• Getting acclimated to the Brand Creative team's Objectives and Key Results (OKRs) and understanding how they align with broader Marketing KPIs.
• Building relationships with key partners and collaborators across Marketing, Product, and Engineering teams.
• Shipping your first landing page asset, ensuring alignment with Sprout's brand standards and accessibility guidelines.
• Collaborating with your manager to define your goals and identify areas for growth within the role.

Within 3 months, you will:

• Begin leading discussions around the evolution and scalability of Sprout's Brand design systems, advocating for consistency and adaptability.
• Partner with Creative Operations to establish clear project timelines and expectations, ensuring smooth team workflows.
• Continue growth conversations with your manager, identifying leadership opportunities and areas where you can lead without direct authority.
• Proactively contribute to cross-disciplinary collaboration, fostering alignment and amplifying the impact of your work.

Within 12 months, you will:

• Take ownership of cross-organizational projects, driving alignment between Brand Creative and Marketing teams to deliver impactful web experiences.
• Collaborate with Marketing partners to create strategic plans that align design efforts with business goals and customer insights.
• Ideate and iterate on existing work, proposing innovative solutions that push boundaries while maintaining brand consistency.
• Serve as a go-to expert for scalable web design systems, accessibility best practices, and cross-disciplinary collaboration.

Of course, the timeline outlined above is the ideal, but things may shift based on business needs, and other projects and tasks could be added at the discretion of your manager.

Our Benefits Program

We're proud to regularly be recognized for our team, product and culture. Our benefits program includes:

• Insurance and benefit options that are built for both individuals and families
• Progressive policies to support work/life balance, like our flexible paid time off and parental leave program
• High-quality and well-maintained equipment-your computer will never prevent you from doing your best
• Wellness initiatives to ensure both health and mental well-being of our team
• Ongoing education and development opportunities via our Grow@Sprout program and employee-led diversity, equity, and inclusion initiatives.
• Growing corporate social responsibility program that is driven by the involvement and passion of our team members
• Beautiful, convenient, and state-of-the-art offices in Chicago's Loop and downtown Seattle, for those who prefer an office setting

Whenever possible, Sprout wants to provide our team with the flexibility to work in the location that makes the most sense for them. Sprout maintains a remote workforce in many places in the United States. However, we are not set up in all states, so please look at the drop-down box in our application to see whether your state is listed. Few roles require an office setting. If your position requires a physical presence in a Sprout office, it will be evident in the job listing and your offer letter.

Individual base pay is based on various factors, including work location, relevant experience and skills, the responsibility of the role, and job duties/requirements. In the United States, we have two geographic pay zones. For this role, our current base pay ranges for new hires are:

• Zone 1 (New York, California, Washington): $100,760.00 (min), $126,000.00 (mid), $151,140.00 (max) USD annually
• Zone 2 (All other US states): $91,600.00 (min), $114,500.00 (mid), $137,400.00(max) USD annually

The listed ranges represent the full earning potential in this position. Starting salaries for well-qualified new hires are typically around the midpoint of the range. These ranges were determined by a market-based compensation approach; we used data from trusted third-party compensation sources to set equitable, consistent, and competitive ranges. We also evaluate compensation bi-annually, identify any changes in the market and make adjustments to our ranges and existing employee compensation as needed.

Base pay is only one element of an employee's total compensation at Sprout. Every Sprout team member has an opportunity to receive restricted stock units (RSUs) under Sprout's equity plan. Employees (and their dependents) are covered by medical, dental, vision, basic life, accidental death, and dismemberment insurance, and Modern Health (a wellness benefit). Employees are able to enroll in Sprout's company's 401k plan, in which Sprout will match 50% of your contributions up to 6% with a maximum contribution. Sprout offers "Flexible Paid Time Off" and ten paid holidays. We have outlined the various components to an employee's full compensation package here to help you to understand our total rewards package.

Sprout Social is proud to be an Equal Opportunity Employer. We do not discriminate based on identity- race, color, religion, national origin or ancestry, sex (including sexual identity), age, physical or mental disability, pregnancy, veteran or military status, unfavorable discharge from military service, genetic information, sexual orientation, marital status, order of protection status, citizenship status, arrest record or expunged or sealed convictions, or any other legally recognized protected basis under federal, state, or local law. Because Sprout Social is a federal contractor, we affirmatively recruit individuals with a disability and protected veterans. Learn more about our commitment to diversity, equity and inclusion in our latest DEI Report.

If you require a reasonable accommodation for any part of the interview process or to submit your application, please email us at accommodations@sproutsocial.com. Include the nature of your request and your preferred contact information. We'll do everything we can to support your success during our recruitment process while upholding your privacy. Please note that only inquiries regarding accommodations will receive a response from this email address; other inquiries will not be addressed (e.g., you send your resume but are not requesting an accommodation).

For more information about our commitment to equal employment opportunity, please click here (1) Equal Opportunity Employment Poster and (2) Sprout Social's Affirmative Action Statement.

Additionally, Sprout Social participates in the E-Verify program in certain locations, as required by law.

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