New 
Events and Retail Manager - Louisville, KY
 Andersen Corp. | |
 United States, Kentucky, Louisville | |
 Nov 22, 2025 | |
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Position Overview:
The Events Manager leads our Events Team, driving lead generation through promotional events and retail partnerships. This role ensures the team delivers qualified appointments, meets KPI goals, and represents Renewal by Andersen professionally in the community. Key Responsibilities: Grow the customer base through events and retail marketing. - Analyze market trends and execute local marketing strategies. - Build relationships with event organizers and retail partners. - Oversee event logistics: location selection, scheduling, setup, and execution. - Engage with customers to generate and qualify leads. - Recruit, train, and coach event marketers and team leaders. - Ensure consistent execution of brand standards, safety, and professionalism. - Track KPIs including demos, cost per lead, and event ROI. Qualifications: -Bachelor's degree in Marketing or related field (or equivalent experience). -5+ years of event marketing experience; 3+ years in leadership. -Strong coaching, organizational, and communication skills. -Proficiency in Microsoft Office Suite. -Ability to work days, nights, weekends, and holidays as needed. -Willingness to travel; valid driver's license and reliable transportation. -Ability to lift up to 50 lbs. and work in indoor/outdoor environments. By applying to this job, I agree that I may be contacted at the number submitted, including by autodialed calls and texts, for informational and all other purposes by Renewal by Andersen, and its affiliated companies (collectively, "RbA"). | |