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Vice President, Growth Marketing

Auctane
tuition reimbursement, 401(k)
United States, Texas, Austin
Nov 21, 2024

About us

At Auctane, we are united by a passion to help sellers - wherever they are, however they operate - fulfill the promises they make to consumers. The Auctane mission is to fuel commerce through exceptional delivery. We make it possible for businesses to meet the ever rising expectations of their customers, and we make the world smaller and more accessible to consumers everywhere. Auctane brands enable hundreds of thousands of merchants to annually deliver billions of products - over $200 billion worth - to customers around the globe. And Auctane is just getting started.

Auctane is a team of shipping and software experts with a passion for helping merchants move their ideas, dreams and innovations around the globe. The Auctane family includes ShipStation, ShipWorks, ShipEngine, ShippingEasy, Stamps, Endicia, Metapack, GlobalPost, and Packlink. Our partners include Amazon, UPS, USPS, eBay, BigCommerce, Shopify, WooCommerce, and Walmart.

Our values

About the role

The Vice President of Auctane Growth Marketing will be responsible for leading a high performing growth team, including online and offline channels, partner marketing, affiliates direct mail and demand generation for our enterprise businesses. Driving customer acquisition across all of Auctane's offerings globally. This is a unique opportunity to make a significant impact on a high-growth company, responsible for optimizing a meaningful discretionary marketing budget, in a fast-moving dynamic marketplace. This executive will also mentor and motivate managers and individuals in the marketing team to solve complex problems to shape and bring to life innovative growth initiatives through quick experimentation and new technologies and tools, to help lead Auctane to its growth objectives.

This is a hybrid role in Austin, Texas (Tuesday, Wednesday, Thursday in office).

What will you be doing?



  • Design and lead implementation of growth strategy by using paid and owned media channels - both online and offline including TV and Audio advertising - to grow new user acquisition, activation, engagement, and retention in a scalable and efficient way
  • Partner closely with Product Marketing, Sales, Operations & Analytics, and Creative teams to execute campaigns and solutions that drive business growth
  • Lead rapid experimentation of new channels, campaigns, creative, incentives, and approaches for the purpose of building scalable demand generation
  • Lead media efforts across integrated campaigns that span both brand and performance to attract prospects that convert to become customers, optimizing return on advertising spend
  • Recruit and lead a team of skilled growth marketers to drive marketing strategy, campaign ideation, execution, and analysis, continually raising the bar on technical and analytical skills
  • Report and optimize key findings to the executive team on a recurring basis
  • Be an industry thought leader and take part in shaping the future of growth marketing roles
  • Raise the bar in best practice implementation at Auctane, serving as a role model for marketers, managers and executives across the organization.


What are we looking for?



  • Demonstrated track record at the Vice President level of Performance Marketing and/or Acquisition Marketing, both B2C and B2B, including managing a large budget
  • Shapes planning and execution of multiple, complex marketing programs, integrated campaigns, brand transitions, experimentation, and ROI monitoring
  • Experience managing digital teams in-house to drive results
  • Deep analytics background and a high degree of proficiency with data tools with anability to synthesize, analyze and interpret data (including KPI reports) and transfer into actionable steps
  • Experience in brand media and ability to lead large brand media buys including TV and Audio advertising also highly preferred
  • Strong leadership presence; serves as a senior leader within a company, influential with a diverse group of stakeholders and can create buy-in with both technical and operational teams organization
  • Thrives in a fast-paced growth environment


What will make you stand out?



  • Bachelor's Degree required. Degrees in Business, Marketing, or Finance
  • MBA or other higher level education degrees are ideal
  • Exceptional candidates will also display attributes to continue their career growth into future larger roles
  • Successful record of expanding responsibility including vice president of marketing roles
  • Minimum of 10 years' experience in marketing leadership or related function


The Tech



  • Google Workspace suite
  • Google Analytics


What do we offer?



  • Discount on your personal shipment orders via stamps.com and GlobalPost.
  • Charitable donation matching! We are happy to support your initiatives by duplicating the amount donated.
  • Volunteer day. You can take 1 day off per year in order to participate in volunteering activities! We will love to see some pictures in our slack!
  • Referral Fee We need your support in hiring top-class talent! We offer a referral bonus of 500-5K, depending on the complexity of the role and the hiring process.
  • Great work-life balance. We offer a flexible work schedule and will do our best to adapt to your situation. Working in a fast-paced environment can be intense, but that doesn't mean you shouldn't enjoy your free time!
  • An inclusive and upbeat work environment Leave your suit behind... business casual, jeans accepted kind of place! More importantly, our company culture promotes diversity and inclusion. The personality and opinions of each of our team members are important and valid, and we aim to offer all employees a safe environment where they can be themselves and thrive.
  • A cross-cultural atmosphere We are a truly international team of over 20 nationalities that speak at least 10 languages. Our company language is English and all internal communication and company-wide meetings are in English.
  • Company events Work hard, play hard! We do our best every day, even at our regular team-building events.
  • Internal and external training, free access to online training platforms such as LinkedIn Learning.
  • We are a hybrid company. All team members at Auctane in Austin come into the office Tuesday-Wed-Thursday.
  • We offer 10 paid days off for U.S. holidays throughout the year!
  • Health and Wellness: The well-being of our team is super important to us. Choose from different options that help you focus on your health.
  • Take the reins of your time off with our flexible PTO policy - because work-life balance should always be in your hands!
  • Attractive office space in the heart of central Austin, Texas (free drinks, snacks...)
  • Indulge in weekly catered lunches at our office - a delicious perk to fuel your work.
  • Free garage parking directly across from the office building.
  • Fitness center in the office with Tonal Mirrors, Peletons, free weights, etc.
  • We offer a gym discount program to help you stay fit and healthy!
  • Find your zen right at the heart of our Austin office with weekly onsite yoga sessions - because balance is key to our vibrant workplace culture!
  • 401k employer matching program - because your future deserves a friendly boost!
  • We offer education reimbursement to all employees, ensuring that you can pursue your educational goals while excelling in your career with us. Invest in your future and let us support your growth every step of the way.
  • We've got your furry friend covered with pet insurance discounts.
  • Have a helpful legal sidekick right in your back pocket with our free access to Rocket Lawyer.
  • Get ready for hassle-free healthcare from the comfort of your couch - we offer free Telehealth services to keep you feeling your best!
  • Treat yourself to relaxation on the regular - enjoy a monthly discount at Massage Envy.
  • Get ready to rock our brand with style - we've got awesome company swag to offer!
  • We conduct annual merit reviews to recognize and reward your hard work and achievements.
  • BenefitsHub platform to obtain perks and discounts on auto/home insurance, pet insurance, travel, fitness, etc.
  • Wellness programs with wellness discounts on medical benefit deduction and offers various company wellness activities/webinars and challenges such as Steps challenges and a Health Fair!
  • Health savings account employer contribution for HSA medical plan enrollees.


Equal Opportunity Employer/Veterans/Disabled

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