Director of Sales and Marketing

When you think of hotel companies and opportunities, there are always some that stand out. That is why you landed at Team Crescent. We stand out in the hospitality industry because we believe in our people and our culture.

Engaged, satisfied and dedicated associates are the key to our success. We deliver comprehensive benefits and innovative programs to inspire personal and professional development. We are a company that embraces and celebrates diversity, equity, and inclusion.

Our associates enjoy competitive salaries and a generous benefit package including:

Performance Incentive

Medical, Dental and Vision Insurance

401(k) with Company Match

Paid vacation, sick, and holiday time

Tuition Reimbursement

Company paid STD/LTD

Company paid Group Life Insurance

Hotel discounts (including friends and family discounts)

Employee Assistance Program

Job Overview: The development and solicitation of business from all markets to ensure the necessary advance bookings needed for a successful and profitable operation for the hotel.

What will you be doing?

The DOSM will develop, implement, and maximize the business plan with effective strategies through direct sales, integrated marketing, and revenue management. This person will ensure effective internal and external communications with clients, potential customers, associates, and ownership.

The DOSM will direct the solicitation efforts of the sales team while overseeing rate, date and space commitments for group, banquet and catering customers. The DOSM is also responsible for maximizing total and ancillary revenue.

Interview, hire, train, deliver performance evaluations, resolve problems, and provide open communication.

Ensure training programs are conducted regularly and Crescent standards of performance are met. Give guidance and counsel staff toward improvement. Ensure the sales team is proficient in working with brand channels, Event, Wedding websites and more.

Compile and/or direct the preparation of reports pertaining to the operation of the hotel to include, but not limited to, the annual budget and business plan, monthly forecast, pace reports, action plans, production reports and weekly summaries.

Coordinate ongoing research of the travel industry to detect market trends and related information for development of new marketing strategies. Make reasonable recommendations to improve potential from various markets. Participate in local organizations to develop business such as Chamber and CVB.

Develop and conduct persuasive verbal sales presentations to prospective clients, to ownership and associates. Internally promote Crescent programs.

Prospect, entertain and meet in person and virtually with customers and clients, some of which will require travel.

Communicate both verbally and in writing to provide clear direction to the staff. Work with the digital and revenue team on promotions through third party channels.

Initiate preparation of computerized annual budget and business plan and execute plans as outlined, critically examining, and adjusting as deemed necessary by current market conditions.

Organize and/or attend scheduled sales department and related executive team meetings. Participate in associate recognition and key community activities.

Perform any other job-related duties as assigned

JOB REQUIREMENT:

Prior DOSM Hotel or Conference Centre experience is a must.

Hilton experience and Brand knowledge is a plus.